ABOUT UPPR LOWR
THE NEW ALPHA IN HEADWEAR
Working alphabetically, each ‘alphadrop’ will focus on a key letter through the art of typography design. Along with the headwear itself, the collections will tell the stories of the designers and their fonts, their process and their perspective. Each alphadrop will be a limited run of 1001 pieces, further elevating its desirability.
BETTER HEADS
Uppr Lowr is premium limited edition headwear that celebrates classic caps and design. Made with creatives, for creatives. This for those looking to rebel from the landscape of same-same sports team logo lids.
BORN IN GEELONG
The story of Uppr Lowr starts in the Australian regional city of Geelong. Designated as a UNESCO City of Design, this place has formed our brand. We take influence from a culture that is sport obsessed, creatively thriving and has been baptised in the surf. Our soundtrack is loud guitars and fast drums, and our flavour is all sauce, no spice. with a style that is always head-first, street ready.
GOOD GIVING
The brand aims to do good where we can, so we will be working with supply partners to ensure sustainability along the supply chain and ethical operational conduct.
We also giveback 10% of revenue to causes that support educational access opportunities for those who may not normally have them.